Scenario Planning is a Key Leadership Competency

Once again allegations of mismanagement hit the papers , this time it’s the Small Business Administration in Washington, DC. As the article states, “Longtime critics of the agency said the current problem [a budget shortfall] highlighted a continuing pattern of mismanagement and poor planning at the S.B.A.

I think the gist of the article really highlights the critical leadership competency of scenario planning , the act of being able to anticipate possible futures and have in place a specific plan to handle situations that could actually occur.

I am reminded of Thanksgiving Night in 1981 when the old Northwestern National Bank Building in Minneapolis burned. What was remarkable was that the Bank was able to be open for most banking business in another location , that means having computer systems up and running and the space needed to do business, the very next morning , the Friday after Thanksgiving. This achievement did not happen by accident.

One of my neighbors at the time was the Secretary to the Board of Directors of Banco, the parent company of the bank. We usually sat together on our bus ride into downtown Minneapolis. He told me that the bank had just completed its disaster plan about a month before. The senior leadership of the bank went through the discipline of trying to anticipate what natural and man-made disasters could shut down the bank and what could the various departments do to plan for those scenarios. One of the key events that they anticipated was a catastrophic fire.

The moral of the story is that all leaders need to pay attention to learn from the past, pay attention to the present, and plan for the future.

The Hiring of a CEO – That is Head Coach

One of the alumni affiliations I claim is The University of Minnesota. And after living in the Twin Cities for 32 years and now traveling back frequently to Minneapolis on business, I still keep up with the local news. Today the University of Minnesota hired a new football coach , a guy named Tim Brewster.

In the spirit of full disclosure, I was sports editor for my high school newspaper and I covered high school sports for the local media in southern New Jersey before I moved to Minnesota to attend graduate school. Today, I fancy myself as somewhat of a sports historian even though I have become disenchanted with men’s major college athletics (do we really need 30 plus football bowl games?) as well as professional sports (I’ve grown weary of overpaid men behaving badly). So I now tend to view sports teams and coaches through a management and leadership lens rather than that of a fan.

What is curious to me about the appointment of Tim Brewster as the Gophers’ head coach is that he is the first University of Minnesota head coach that I can remember , and my memory goes back to the Murray Warmath era at Minnesota in the ˜60′s , who shows up with apparently ZERO head coaching experience. His most recent post was tight ends’ coach for the Denver Broncos , a position coach. News reports tout his major asset as being a good recruiter because he recruited quarterback Vince Young to the University of Texas when he was an assistant to head coach Mack Brown.

From a task relevant competency standpoint, there is a big difference between the competencies needed to be a position coach and those required of a head coach. The analogy would be the difference between the requirements of a first line manager of a Fortune 500 company and those of a CEO! I’m not kidding. In most cases, organizations fill the chief leadership position by hiring someone who (a) has performed the role successfully before at a similar organization , in this case, was previously a Division IA head coach; (b) held the chief leadership position in a smaller organization , that is, was a head coach at a Division IAA school; or (c) held a “second-in-command position at a similar organization and is ready for a promotion , in other words was the offensive or defensive coordinator at another Division I school. This appointment deviates from customary hiring practices and there could be a variety of reasons.

Perhaps Joel Maturi, Athletic Director at the University Minnesota, sees this guy as a diamond in the rough whom he believes deserves a chance at this level; or worse case scenario, Brewster was not the first choice , other more qualified candidates might have turned down the opportunity. And the list , based solely on conjecture at this point , could go on.

One observation that I’m certain others will make is that Brewster was hired by the same athletic director that decided to sign previous head coach Glen Mason to a four year contract just one year ago only to fire him after Minnesota’s bowl loss to Texas Tech a couple of weeks ago costing the university $2.2 million in a buyout of the contract as well as $1.3 million in deferred compensation.

So Tim Brewster is the new guy and here is what he will face from a management/leadership perspective:

  • He will need to hire an entirely new coaching staff. The key in filling these vacancies is to surround yourself with the best possible people. The question is will talented people come to Minnesota to be on this guy’s staff when he has never been a head coach before?
  • He will need to establish a vision or identity to aid recruiting. Others recognize his recruiting ability, but if does what he knows , namely recruiting , it takes time away from other big picture activities.
  • He will have to deal with the media.
  • He will need to get results quickly , in the Big Ten, that means win.
  • He needs to establish credibility with returning players based not just on his position power of “I’m the head coach.

Tim Brewster seems like a nice guy. However, he will need to demonstrate critical task relevant competencies that he has never had to demonstrate before. I wish him success, but he has a steep learning curve ahead.

Leadership vs. Management

As part of the coaching process that I follow, I try to assemble as much data as I can about my coaching client. That information includes 360 degree feedback data, style information such as the MBTI, as well as insights from interviews with bosses, board members, direct reports, and peers. Often I will also “shadow the person I am coaching to observe them in action. In the process of preparing for a new client, I had a conversation with one of the board members for the organization who shared with me his perspective on the difference between a manager and leader. According to this CEO, “the role of a manager is to get the most effective use out of the organization’s resources, and the role of a leader is to create a shared vision to help people do their best.

Now, the debate about the differences between what is a manager and what is a leader has been going on a long time and there are far too many references in this discussion to cite here. However, one of the things I have noticed is that there is an organizational belief that as one progresses up the corporate ladder through the ranks of manager, senior manager, director, and so on, there is an expectation , sometimes explicitly stated, sometimes not , that at some point a person will shift from being a manager to being a leader and do “the vision thing. Certainly, senior leaders , or more specifically, THE senior leader of an organization , need to be less involved in the minutia of running the organization and more concerned with it’s strategic direction. However, I offer several observations.

First, we mix up the terms “management and “leadership regularly in the way we talk about the people who run organizations. We typically refer to the people at the top of an organization as senior management , not senior leadership , although I am hearing the term “senior leadership team more often. Yet, when we reference them individually we often say they are the leaders of the organization , not the managers.

Second, we promote someone into management because he or she got great results as an individual contributor and we HOPE that they will be successful getting work done through others. We promote someone into a senior management position based on his/her ability to get work done through others by delivering results in a number of different assignments and then we HOPE they can think strategically and do the “vision thing.

Finally, regardless of the level of management one is in there are elements of management in that position as well as elements of leadership. Skillful and self-aware managers know the difference.

New Ideas on Developing Leaders

One of the simple pleasures that we transplanted easterners look forward to is the Sunday New York Times. Usually it takes me most of the week to get through the entire paper, but it seems I’m doing a bit better , it’s Tuesday and I’m almost through it.

In the EducationLife section, there is a quote that caught my eye from the “Yale Book of Quotations edited by Fred R. Shapiro that will be published this fall by Yale University Press. The science fiction writer Robert Heinlein once said, “Never attempt to teach a pig to sing; it wastes your time and annoys the pig.

It makes me think of the conventional wisdom regarding the 360ˆž feedback process. For those of you who are unfamiliar with this method, a manager receives feedback from a survey instrument on how that manager is performing in critical competency areas. The feedback compares the manager’s responses to those of direct reports, peers, and that person’s boss and highlights key strengths and areas of development. Traditional approaches in using these data focus on how that individual can shore up the areas that need improvement and address the identified strengths simply by saying, ” keep doing what you are doing.

John Zenger and Joe Folkman take a different approach. In The Extraordinary Leader: Turning Good Managers into Great Leaders, the authors acknowledge that you need to fix the areas of development that qualify as fatal flaws , those competency areas that are so mission critical that if you do not address them the lack of that competency can derail a career. However, they maintain that you can get more mileage by having the manager focus on what they call “profound strengths and continue to develop those areas.

For example, supposed we have a manager whose ratings in the area of strategic thinking are in the 95th percentile. Performance at that level is clearly a profound strength. That same manager also received ratings for being detail-oriented at a level that qualifies as an area of development. Lacking attention to detail is not a fatal flaw in this organization and trying to teach this manager to be detail-oriented might be like teaching the pig to sing. So Zenger and Folkman suggest that this manager should continue to develop the profound strength of strategic thinking and simply have the manager surround herself with detail-oriented staff. What do you think?

On Self Awareness

A record breaking snow fall in NM finds me hunkered down in my adobe casita in the North Valley of Albuquerque with some time to catch up on some reading and other tasks that accumulate as a result of a busy schedule. In perusing the December 8-14 issue of New Mexico Business Weekly (yes, I am that far behind), I came across an article by Jason Trenkle about Larry Waldman, the Senior Economist at The University of New Mexico’s Bureau of Business and Economic Research. While the article talked about Larry’s facility with numbers, it focused primarily on “what keeps him up at night , pondering why it is he thinks and acts the way he does. In other words Larry Waldman spends time on better understanding himself.

In my management workshops and in one-on-one sessions with managers and executives, I stress self-awareness , building a better understanding of our individual style and how it lands on others. We all have different preferences regarding what energizes us (e.g., people or ideas), as well as differences in how we perceive the world, how we make decisions, and how much structure or flexibility we need. Understanding our own preferences and how they impact others as well as appreciating and valuing the different preferences our colleagues may have is a major key to effective and satisfying workplace relationships. If only all of us would invest in Larry Waldman’s practice of self-understanding I think we would have a start at better relating to others.